25 Gary Vee Quotes on His Simple Secret to Social Media Success

Gary ”Vee” Vaynerchuk – investor in Facebook, Snap, Venmo, Uber, and CEO of VaynerMedia and VaynerSports – is perhaps the biggest proof of the power of combining a genuine voice with relentless work ethics.

Having built his following of 6 million on Instagram and 2.1 million on YouTube Vaynerchuk knows social media – and how to run a business.

These honest Gary Vee quotes are his secret recipe on how you will be successful on social media.

“The reason I’m a good businessman is I play outside the framework”

– Gary Vaynerchuk

“The good deal right now is the seven platforms that live on this [phone]”

– Gary Vaynerchuk

“All these kids are like ’it hasen’t happened yet’ – I was packing boxes of wine and shipping it in styrofoam in the basement of a liquor store in Springfield NJ when I was 29 years old”

– Gary Vaynerchuk

“You’re going to struggle getting tears out of me when you’re 4 months into your t-shirt brand and you’re not ’supreme’ yet”

– Gary Vaynerchuk

“You just have to put in the work for a significant amount of time”

– Gary Vaynerchuk

“I’m not going to take somebody’s money unless we can deliver”

– Gary Vaynerchuk

“The biggest thing I can tell you is that you have to make us much content as possible”

– Gary Vaynerchuk

“This is a subtle insight: People take pride in organic reach because they think there is something special about getting organic reach in social – when the ads are underpriced”

– Gary Vaynerchuk

“If you don’t have an Instagram, you don’t need to build one. Just run ads on Instagram”

– Gary Vaynerchuk

“Organic content’s value now is more like brand & PR. You should spend money on it to have a foundation, but that should be 20% of your energy and money, and 80% should be figuring out the ads that drive your business”

– Gary Vaynerchuk

“It’s the intent behind the content [that matters]”

– Gary Vaynerchuk

“When I make content, I’m literally in ’wikiepedia’ non-profit mode”

– Gary Vaynerchuk

“I’m very comfortable to sell when I want to sell, but I’m not disguising selling when I’m putting out content”

– Gary Vaynerchuk

“Super important: You’re viewing another artist’s gallery in a video and giving them love because you genuinely like their work is probably the most significant thing you can do for your business. That’s brainf*ck.”

– Gary Vaynerchuk

“You need to build trust”

– Gary Vaynerchuk

“I think people want to do more sh*t than ever, because they want to show people they’re doing sh*t. People are going on hikes and yoga retreats. And why do you think all these weird museums are popping up? People just want to take the photo”

– Gary Vaynerchuk

“We are in full PR-mode of ourselves. We are now living our lives for the Instagram photo”

– Gary Vaynerchuk

“More content, more brand.
That’s how you grow”

– Gary Vaynerchuk

“Brand is the ultimate leverage”

– Gary Vaynerchuk

“You always squeeze the f*ck of an orange that’s full. And when it’s empty, you find a pear, which is harder to squeeze but you hope a grapefruit comes along. Email used to be 90% opening rates from for me. It’s not anymore. Google adwords used to be 5 cents a click. It’s not anymore”

– Gary Vaynerchuk

“When you have something like Facebook messenger, squeeze the shit out of it. Extract those people’s sales and emails”

– Gary Vaynerchuk

“You need to invest in your business. The profit margin you are making needs to go back into the business on things that don’t bring you short-term ROI. That’s how you build something from 2 to 10”

– Gary Vaynerchuk

“Facebook [ads] can be better today than three years ago, if you are better at content and copy, and matching it against your targeting”

– Gary Vaynerchuk

“There is the written word, there is the picture, and there is the video. And then there is what you say with those things, and who you target. When you get great at that everything changes”

– Gary Vaynerchuk

“Everybody starts with zero f*cking followers”

– Gary Vaynerchuk

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